Media Tips: A blog about all types of media and ways to use them.

  • How to Use XLookup in Excel

    How to Use XLookup in Excel

    Working with large data sets is always tricky. Excel is one of the most powerful tools you can use to manipulate, format, and analyze large sets of information. Working with large data sets is always tricky. Excel is one of the most powerful tools you can use to manipulate, format, and analyze large sets of […]

  • New Marketing Jobs That Could Focus on AI [Data + Examples]

    New Marketing Jobs That Could Focus on AI [Data + Examples]

    It’s no secret that AI is rapidly changing the marketing industry. It’s no secret that AI is rapidly changing the marketing industry. In fact, our most recent State of AI survey found that 62% of marketing leaders and 66% of business leaders have already hired new employees to help leverage AI/automation tools. But what roles […]

  • The Top Types of AI-Generated Content in Marketing [New Data, Examples & Tips]

    The Top Types of AI-Generated Content in Marketing [New Data, Examples & Tips]

    Thanks to the advancements in artificial intelligence technology, content generation doesn’t have to be a headache-inducing task. As AI increasingly takes over manual content production tasks, it’s wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. Thanks to the advancements in artificial intelligence […]

  • 56 Core Company Values That Will Shape Your Culture & Inspire Your Employees

    56 Core Company Values That Will Shape Your Culture & Inspire Your Employees

    Company values help you direct every person on your team toward a common goal. They remind you that you share a bigger purpose. Company values help you direct every person on your team toward a common goal. They remind you that you share a bigger purpose. Businesses often look to each other to figure out […]

  • How to Perfect Personalized Marketing with the Help of Your Data Warehouse

    How to Perfect Personalized Marketing with the Help of Your Data Warehouse

    Today, the bar for personalized customer engagement is higher than ever. Today, the bar for personalized customer engagement is higher than ever. As a marketer, you know that customer data is key to delivering personalized experiences that drive growth. A whopping 82% of marketers say having high-quality data on their target audience is important to […]

  • How Taco Bell Turned A Trademark Battle Into A Marketing Campaign

    How Taco Bell Turned A Trademark Battle Into A Marketing Campaign

    Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. In most cases, the pursuit of good vibes isn’t […]

  • AI Email Marketing: What It Is and How To Do It [Research + Tools]

    AI Email Marketing: What It Is and How To Do It [Research + Tools]

    Email marketing is integral to any marketing strategy because it’s a great way to generate leads and convert audiences. Email marketing is integral to any marketing strategy because it’s a great way to generate leads and convert audiences. Whether you’re creating your first strategy or looking to modify your process, AI email marketing tools can […]

  • How Far Are We from AI Singularity? What It Means & Implications

    How Far Are We from AI Singularity? What It Means & Implications

    If you’re working in a marketing role, you can’t ignore the emerging field of artificial intelligence. It’s quickly gained traction, and industry leaders have begun projecting that rapid AI advancements could surpass human intelligence sooner than we think. If you’re working in a marketing role, you can’t ignore the emerging field of artificial intelligence. It’s […]

  • Disability-Owned Business Enterprise Certification: Everything You Need to Know

    Disability-Owned Business Enterprise Certification: Everything You Need to Know

    Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success. Welcome to Breaking the Blueprint — […]

  • The HubSpot Blog’s State of AI Report [Key Findings from 1300+ Business Professionals]

    The HubSpot Blog’s State of AI Report [Key Findings from 1300+ Business Professionals]

    Whether you’re already using AI in your role or still on the fence, there’s no denying that the way we work is about to change drastically. Whether you’re already using AI in your role or still on the fence, there’s no denying that the way we work is about to change drastically. Just like computers […]

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